Primas teams up with Midshire for Wilmslow Festive 10k

Eight staff members from Primas joined 13 employees from Midshire – the national managed print services provider – to run the Wilmslow Festive 10k on November 25.

The 21 runners raised over £1,200 for the British Heart Foundation (BHF) by completing the challenge in which many of the 3,000 participants wore Christmas fancy dress or Santa hats.

Daniel Thomas, partner and head of litigation at Primas, said: “It’s one of our values at Primas to aspire to make a difference to our local communities.

“Having heard that Midshire were taking on the Wilmslow 10k, we thought we could join forces and raise as much as possible for the British Heart Foundation.

“There was great camaraderie among our runners and we all pushed each other over the line. It’s been lots of fun and feels great to have raised money for such a great cause.”

IT sales manager at Midshire, Stuart Carruthers, added: “Our staff have always embraced Midshire’s commitment to CSR and fundraising.

“When we found out that the Wilmslow 10k was supporting the Christie this year so many of us jumped at it, we also chose to raise money separately for the BHF.”

Established in 2016 by Run North West, the Wilmslow Festive 10k starts outside Hoopers in Wilmslow town centre, heading south west down Knutsford Road.

The part-urban, part-rural circuit then loops back around to Burnley Hurst Lane and finishes in the same place as the famous Waters Wilmslow Half Marathon on Mobberly Road.