Case study: Where there’s wine, there’s a way

Katherine Jones, 30, is the inspiring entrepreneur behind the reduced calorie and sugar wines brand, Think Wine. Offering 100% vegan and organic products, which are made in Italy from the finest Treviso grapes, Think Wine is a health-focused brand with a moral conscious.

The new wine brand launched in 2019 after Katherine spent almost two years producing a prosecco and sparkling wine with reduced calories and reduced sugar. The drinks have been developed so that they don’t compromise on quality or taste and offer a point of difference in a busy market.

Based in the North West, Think Wine drinks are developed using the perfect blend of flavours, creating palatable wines that have a fresh and revitalising finish. With a dedicated customer base already established, the brand is set to move from strength to strength in 2020 and has additional products to launch throughout the year.

Moving forward, Think Wine is hoping to expand into international markets. The vegan-certified wines and proseccos, which will continue to offer 40% less calories than other prosecco brands will launch first in Australia before an international rollout.

Katherine worked with Corporate and Commercial Solicitor, Yasmin Musker at Primas to manage the lease on her new offices, along with commercial work for both businesses.

Cheers to female entrepreneurs

Katherine said: “This International Women’s Day, I want to remind females up and down the country that they’re capable of anything! Business isn’t just a man’s game anymore and though you might face doubt from others, if you have belief in yourself, you’ll succeed.

“When I started out, I faced tough times, but I learnt a lot quickly and came out a stronger, savvier businesswoman. I took inspiration and knowledge from other successful females around me, including the Lord Mayor of Liverpool and Angela McClelland, Co-Founder of The Extraordinary Club and learnt the importance of hard work from them.

“Moving into the future, I’d love to see more women taking a risk and becoming entrepreneurs. If you’re driven, full of hope and have an unwavering confidence in your business plan, you’re sure to achieve great things.”